Coupons & Deals · Case study
Couponly: a coupons-and-deals platform, built from the ground up.
- Built from the ground up in ~1.5 months
- AI-assisted, senior-led build
- Location-based deal discovery
The challenge
Where they started.
Shoppers are drowning in scattered coupons, promo codes and local offers spread across dozens of sites - most of them stale or irrelevant. Couponly set out to fix that with a single place to discover genuine, relevant deals nearby, which meant building a platform that could aggregate, organise and surface offers cleanly, and keep them fresh.
Business goals
What success looked like.
- Give shoppers one place to find relevant coupons and deals
- Surface offers by location, so deals are genuinely nearby
- Keep listings fresh, organised and easy to browse
- Build a foundation that can grow with more deals and categories
The solution
What we built.
We designed and built Couponly from the ground up: a coupons-and-deals discovery platform that helps shoppers find the best discounts near them, with offers organised so the good stuff is easy to find.
- A clean, fast way to browse coupons, deals and discounts
- Location-aware discovery so people see offers near them
- Organised categories and search to cut through the noise
- A content model built to keep deals fresh and relevant
- Admin tools to manage offers, categories and listings
- Built to scale as the catalogue of deals grows
Under the hood
How we built it to last.
We built Couponly as a custom web platform with a structured catalogue of deals at its core, so offers can be organised, searched and filtered by location and category without slowing down. The foundation was designed to grow - more deals, more categories and more traffic - without a rebuild.
How we worked
A transparent build.
We built Couponly from the ground up in around 1.5 months, using AI to move fast without cutting corners - with senior engineers steering every decision. We shipped a clean core discovery experience first, then refined browsing, search and the deal-management tools as the platform took shape.
The results
What changed.
Couponly gives shoppers a single place to find deals that are actually relevant:
- One place to discover coupons, deals and discounts
- Location-based browsing surfaces nearby offers
- Organised, searchable listings instead of scattered links
- A foundation built to grow with more deals and categories
Couponly turns scattered, hit-or-miss coupon hunting into a single, location-aware place to find deals worth using.
“Tech Habile delivered the Couponly web platform exactly as envisioned, with a clean interface and seamless functionality. Their team communicated effectively, met deadlines, and provided valuable technical guidance throughout the project. We are extremely satisfied with the final product and the overall collaboration.”
What we took from it
Lessons learned.
Couponly was a reminder that discovery products live or die on relevance: the engineering that matters most is whatever gets the right deal in front of the right person at the right moment.
Tell us what you're working on.
Whether it's a half-formed idea or a detailed spec, we'll give you a straight answer: whether we can help, how we'd approach it, and what it would take. One call, no obligation, no jargon.
You'll hear back from a senior engineer within one business day. Prefer email? [email protected].